Thursday, June 14, 2012

Gear Up

The intros and the set-ups are over, so it's time to get to work. And we definitely have work to do.

Our goals:

1) Apply for an NSF grant by the end of the week, showcasing the potential effects of our personal media solution in multiple markets. 121 technology facilitates a passive connection paired with human-augmented personalization to make true one-to-one connections without requiring you to log in or store everything you've ever done online (creepy).

2) Have 121Campaign completely up and running in time for Pride this Saturday, where Congressman Cicilline will be using our technology to reach out to his constituants. This test is incredibly important for us, as it will be the first time we will get real data be able to say for certain what our open (people who open the links) and conversion (people who follow up by clicking the calls to action on the landing pages) rates are. We will be at the event and handing out the cards ourselves, so we can also get user experience, at least from the distributer end.

3) (Hopefully) get the ShallWeMeetAgain site functional on a demo level so that we can distribute ShallWeMeetAgain cards at Pride and generate interest for the site.

I mentioned we have one more day to do this, right?

Wish us luck!

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